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Webinar

Developing Your Personal Brand Blueprint


Total Credits: 1 SMEI Webinar PDH Credit

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Category:
Sales Education |  Marketing Education |  Career Building |  Personal Branding |  Sales |  Live Webinar
Faculty:
Krista Neher
Format:
Audio and Video

  • Thu, Aug 22, 2019 - 10:00a to 11:00a PDT


Description

Everyone has a personal brand – the question is whether or not you are strategic about crafting and positioning it. Thanks to Google, LinkedIn, and the other social media channels, people are forming impressions about you, sometimes without ever meeting you. Personal branding is about proactively building your brand in order to attract the opportunities you want. Regardless of your career or business aspirations, a strong personal brand is vital to your success. Krista Neher, CEO of Boot Camp Digital recently wrote a new book, Launch Yourself: Define, Design and Deliver a Powerful Personal Brand that maps out exactly how to build a powerful brand online. 

Learning Objectives

  • What is a personal brand and why does it matter (hint: you already have one) 
  • How managing your personal brand can attract opportunities to you 
  • How to define your brand in a way that is authentic to you and build a personal brand statement 
  • How to design a brand that is memorable, authentic, distinctive, and credible based on proven principles used by big brands. 
  • How to deliver your brand online in a compelling and relevant way. 

Handouts

Faculty

Krista Neher's Profile

Krista Neher Related seminars and products: 9

CEO

Boot Camp Digital


Krista Neher is CEO of Boot Camp Digital, a best-selling author of six books, international speaker, and recognized digital marketing expert with over 15 years of experience in this ever-changing industry. She has worked with leading companies like Google, P&G, General Mills, Nike, GE, The United States Senate, Prudential, Remax and more. She has also been a featured expert in the Wall Street Journal, The New York Times, CNN, Associated Press, Wired Magazine and CBS News.


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